brands we’ve built to
5serve as a strong
base for these businesses
My Family Doctor Clinic is Lethbridge's neighborhood clinic. When branding the clinic our goal was to create a friendly feel that is welcoming to new patients. We've achieved this by integrating illustrations, clean colours and simple yet unique fonts into the design.
The logo design began with the idea to integrate a stethoscope as the 'y' in My Family Doctor. Building around that as our base welcomed a rounded friendly typeface to compliment the weight of the stethoscope to create balance and a clear mark for the clinic.
A modern two tone blue colour scheme was chosen to create colour contrast and communicate cleanliness to the patients at My Family Doctor Clinic.
102 Scenic Drive is a large-scale, luxury apartment complex in Lethbridge, Alberta.
We created a simplistic design so as not to interfere with the architecture, but instead, complement it.
The circles created for the logo are intended to represent the ‘102’ portion of the name in a creative way that is memorable to the public.
Our colour selection is a simple two tone scheme that compliments the warmth of the prairies, as well as a contrasting muted navy.
Both serve as a background for the other elements in the brand and allow for the design of the building to stand out.
Butte Hospitality is an overarching company for several restaurants in the Southern Alberta region.
They value premium ingredients sourced from local farms and butchers.
With investors in mind, we created a logo that looks and feels exclusive.
Keeping the colour palette simple and dark plays on the premium feel we wanted to drive home for Butte Hospitality.
Midtown is a group of periodontic clinics throughout Alberta.
They strive to provide excellent care for their patients and team.
Logos in the dental industry can often be cliche or have a "cheap” feel. We wanted to stray far away from this expectation and create a bold, unique logo that represents the brand well.
The three lines forming the “m” and “w” signify their three focuses; their patients, team and community.
Our goal was to select tones that were bright and fresh. Blue creates trust while white serves as a clean base.
We can help you create a brand
that stands out in a saturated market.
- Discovery meeting to see where you’re at and where you’d like to be.
- Logo and/or Wordmark
- Brand Colours, Fonts, and Guidelines
- Option to include brand naming or brand voice services in partnership with Grub Street Writing.